AHEC and Hendro Hadinata Present the KARANA Collection at IDW 2025

The American Hardwood Export Council (AHEC) is delighted to be collaborating with leading Indonesian designer Hendro Hadinata, unveiling the KARANA Collection at Indonesia Design Week (IDW), September 2025.

Drawing on the Balinese philosophy of Tri Hita Karana, which means harmony between people, nature and spirit, Hadinata has created three striking furniture pieces: the Kuta Bench, Sanur Lounge Chair, and Ubud Light. Inspired by the sculptural works of Ida Bagus Nyana in the 1930s, the collection blends elongated, flowing forms with contemporary function, offering design that is both culturally rooted and globally resonant.

What makes this collaboration unique is Hadinata’s fresh engagement with American hardwoods. Though an established voice in Indonesian design, this is his first major exploration of working in American hardwood timber with a collection created from American red oak and cherry. Known for their strength, sustainability, and expressive character, these hardwoods have allowed Hadinata to push form and proportion while honouring his cultural inspirations.

For Hadinata, the project was also a chance to reflect on how new materials can inform his design process. Having previously worked mainly with locally sourced timbers, American cherry and red oak brought fresh challenges in terms of hardness, grain and colour, but also expanded the possibilities for future projects. “Our previous projects mostly used locally sourced timber, so working with American cherry and red oak has been an insightful experience,” he explains. “We had to learn more deeply about their unique characteristics, especially hardness, grain patterns, and colour. Still, this pushed us to explore further possibilities and think about how American hardwoods can be elevated in future indoor and outdoor furniture projects.”

Equally important to the collection’s success was the collaboration with Indonesian manufacturer Omega Mas. The craftsmen’s skill and commitment gave the designs depth and precision. Hadinata notes, “Their team is highly cooperative, with a strong sense of dedication and work ethic. They are familiar with American timbers and their infinite possibilities. What stood out most is how they approach every project wholeheartedly; not just as a job, but as a craft they truly care about. We are grateful to collaborate with them and learned that great design is only possible when craftsmen are equally invested in the process.”

Together, the material and the craftsmanship came into their own when tackling the collection’s most complex elements. While the Ubud Light initially seemed the most technically demanding because of its slim, organic form, it was in fact the bench and lounger that proved most challenging due to their continuous flowing lines. Achieving those curves required both precision and experience, which Omega Mas delivered through their manufacturing expertise. “By combining the unique qualities of American hardwoods with the craftsmen’s skills, the result was more than just finished products,” says Hadinata. “It became a new design approach that could expand how Indonesian design engages with global materials and techniques.”

“American hardwoods bring a new dimension to my work,” he adds. “Their uniformity, scale, and beauty make them ideal for sculptural expression, while the philosophy of Tri Hita Karana ensures the pieces carry both cultural memory and contemporary value.”

The collaboration reflects AHEC’s ongoing commitment to supporting creative experimentation with sustainable American hardwoods, bringing together global designers and local craftsmanship.

KARANA can be seen 12-20 September for Indonesia Design Week 2025 at Townhall Area, Indonesia Design District (IDD), PIK2, Tangerang, Banten. (WNID/eM)